NENT Group and NBCUniversal have agreed a first window deal for the latest kids series.
The agreement follows an extension of a content partnership between the two signed earlier this year.
“High-quality kids content is a cornerstone of Viaplay’s unique offering, and this latest agreement with NBCUniversal means that our younger viewers can experience even more fantastic entertainment featuring their favourite characters,” said Filippa Wallestam, NENT Group Chief Content Officer.
Viaplay viewers will be the first in the Nordic region to enjoy upcoming DreamWorks Animation series, including Where’s Waldo?, Cleopatra in Space and Dragons: Defenders of Berk, as well as NBCUniversal animated series such as Curious George.
“We’ve always prided ourselves on the breadth and depth of NBCUniversal’s catalogue and are delighted to expand upon our partnership with NENT Group through this new deal for children’s content,” said Belinda Menendez, President & Chief Revenue Officer, NBCUniversal Global Distribution and International.
The DreamWorks Animation film catalogue is also included.
