Xite debuted last December in the US on X1 Xfinity, and extended its offering earlier this year with launches on Roku, Amazon Fire TV and Apple TV. Xite also premiered its services in the UK and Ireland this summer, exclusively on Samsung.
Xite’s Co-CEO Cees Honig said: “Music videos continue to dominate overall music streaming worldwide. Expanding our multi-territory partnership with Samsung to the US allows us to offer a beautifully designed, lean-back music video experience to a new segment of US Smart TV consumers.”
Xite features a full catalogue of music videos from artists across all major and top independent labels and nearly 100 distinct and constantly refreshed channels focusing on a range of genres, decades, moods, themes and seasonal events.