The health and well-being channel MyZen TV HD has been launched by Nova in Greece and Cyprus.
It has also been made available on the Nova Go service.
Commenting on the development, Nela Pavlouskova, MD of MyZen TV, said: “The well-being is a growing worldwide phenomenon and we are happy to bring our uplifting, entertaining and positive content to Greece and Cyprus on the leading platform Nova.
“This is also a new significant step of long-term cooperation with Thema.”
Katerina Kaskanioti, pay-TV executive director, Nova, added: “We are very happy to introduce, for the first time in Greece, MyZen TV. With a sensation of freshness and well-being, the new channel reinforces Nova’s entertainment programme and promises new ideas, advices and tips on how to cope with the intense rhythms of daily life. The channel mainly aims at today’s woman, an audience that is always particularly important to us”.