• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

SVOD subscriptions soar by 38% in 2018

September 18, 2019 00.54 Europe/London By Robert Briel

Gross SVOD subscriptions increased by 139 million in 2018 to 508 million – or up by 38%.

The net subscriber count rose by 83 million in 2018 to reach 357 million – up by 31%. This means that the average SVOD subscriber paid for 1.43 SVOD subscriptions by end-2018 – up from 1.05 in 2010.

Simon Murray, Principal Analyst at Digital TV Research, said: “China and the US together accounted for 63% of the global total in 2018. China overtook the US in 2018 to become the gross SVOD subscription leader. China added nearly 60 million subscriptions in 2018 alone, with the US up by 27 million (despite its relative maturity). India nearly doubled its subscription base.”

Eight countries had more than 10 million SVOD subscriptions by end-2018 – collectively providing 80% of the global total.

Gross SVOD subscriptions represented 30.5% of TV households by end-2018. The proportion of net SVOD subscribers was 21.4% – meaning that more than a fifth of the world’s TV households had at least one SVOD subscription by end-2018.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Newsline, Research, SVOD Tagged With: China, Digital TV Research, Simon Murray, US Edited: 17 September 2019 15:57

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

Latest News

  • Service List Registry introduces Pilot Programme
  • Discovery pulls out of GB News in £60m refinancing
  • Q&A with Jim Owens, CommScope
  • BBC introduces restart to Sky Q channels
  • Marcel de Groot moves to Vodafone Germany

Q & A

Q&A with Jim Owens, CommScope

Broadband TV News speaks with Jim Owens, Sr. Director, Product Management, Advertising and Video Optimisation, CommScope, about the company’s activities and plans for the future.

Watch Video

24i on app development and viewer recommendations – ANGA COM Roundup Video

Julian Clover speaks to 24i's Sales Director Operator Solutions, Lennart Broers, about how apps are becoming more important to pay-TV operators, and the recent acquisition of recommendations company The Filter. … [Watch Now ...]

Amino supporting RDK & Android platforms – ANGA COM Roundup Video

Julian Clover speaks to Amino's Jonny McKee about the company's transition towards standards platforms to support the launch of OTT services. Recorded at ANGA COM in Cologne. … [Watch Now ...]

Free Ebook

eBook: The Full Guide to IP Monitoring

IP is the future of your facility, if not already your everyday reality. It enables incredible agility and cost savings, but also introduces a new set of challenges. Read The Full Guide to IP Monitoring to learn about the best practices for IP monitoring in live production, playout and OTT and the methods to help you to reduce complexity in these workflows. … [Download the eBook...]

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2022 Broadband TV News LLP · Log in

 

Loading Comments...