BET Networks new SVOD service BET+ will go live in the United States on Thursday 19 September.
Priced at a monthly £9.99 it will feature more than 1,000 hours of premium content including new original programming, movies and specials.
“We are thrilled to offer a streaming experience of content curated for the underserved African American audience with BET+. African Americans have a higher SVOD adoption rate than any other consumer base on the market, which is why BET+ is a natural complement of BET’s linear network, which has been and continues to be the leading home of black culture for decades,” said Scott Mills, President of BET Networks.
In addition to its mix of African American-focused dramas, sitcoms, film, stand-up comedy, and specials, BET+ will also be home to the collected works of actor-producer Tyler Perry.
BET+ programming will be ad-free, with new titles added on a monthly basis.
BET+ will be available at launch on mobile and connected TV devices with a dedicated web experience coming later this year.
