Media Distillery: Roland Sars
Media Distillery has agreed to run its AI-based EPG Correction product on the YouSee network in Denmark.
Using real-time analysis across multiple channels EPG Correction is able to provide automatic adjustments to update the actual start and end times of television programmes as they are broadcast, so that users can navigate programmes to provide a more compelling user experience.
It’s the first time the product has been introduced in Denmark.
“One of the main challenges on our replay platform is the correct start and end times”, says Henrik Harder, Senior Director at YouSee. “Thanks to the Media Distillery solution, YouSee is now confident that replay usage will boost when times are correct. Offering a better user experience across all of the channels is key to increase our customers’ engagement.”
Media Distillery systems use ‘Deep Content Understanding’ to identify and label features in audio-visual media automatically, enabling television and video service providers to enhance the presentation of programmes and offer a better viewing experience that meets the expectations of viewers.
“Enabling television providers and service providers to offer enhanced services and superior user experience is vital to increasing customer loyalty and minimising subscriber churn,” says Roland Sars, the CEO of Media Distillery. “This is a great example of how Media Distillery technology can deliver practical solutions for service providers to help them to remain competitive and create new commercial opportunities.”
YouSee, the largest telecommunications company in Denmark, is rolling out the Media Distillery technology in phases across 130 television channels. It will provide an improved experience for up to 1.2 million Danish households.
