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Sky customer growth up 4.4%, but ARPU slips

July 25, 2019 18.50 Europe/London By Julian Clover

Sky added 304,000 customer relationships in the second quarter.

Parent Comcast didn’t breakdown the growth by territory, but said the figure included an increase in video subscribers, which took the total to 24 million total customer relations at the end of June, representing year-on-year growth of 4.4%.

Much of the growth came from streaming services such as the UK’s NOW TV brand on the back of the final series of Game of Thrones and Chernobyl, now Sky’s most popular original ever, and both seen on Sky Atlantic.

Sky chief executive Jeremy Darroch said the success of the two programmes did not come as a surprise, given much of Game of Thrones was filmed in Europe using known European actors while Chernobyl was one of the great European stories of the past few decades.

The expansion of Sky Studios output would eventually displaced some of Sky’s acquired content.

Sky’s revenues increased 2.4% at $4.8 billion.

Direct to consumer revenue increased by 1.7% to $3.9 billion. However, while broadband and video customers increased, there was still a decrease in average revenue per customer relationship.

Advertising fell by 5.6% to $563 million, reflecting overall market weakness.

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Filed Under: Editor's Choice, Finance, Newsline, Top Story, TV Tagged With: Comcast, Sky Edited: 29 July 2019 12:00

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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