Poland’s leading cable operators saw their shares of the bundled services market fall in 2018.
Data published by the Office of Electronic Communications (UKE) shows that UPC Polska claimed 7.5%, compared to 9.1% the previous year, while Vectra accounted for 3.9%, down from 5% in 2017. At the same time, Netia claimed 2.2% (2.8%) and Inea 1% (1.3%).
P4, the leading provider of bundled services in Poland in terms of customers, saw its share fall from 52.4% to 45.9%, while second placed Orange grew its from 12% to 13.3%. Polkomtel, up from 5.1% to 10,3%, and Cyfrowy Polsat, from 4.6% to 8.6%, also found themselves much better placed.
Looking at the Polish bundled services market as a whole, UKE says that over 77% of customers choosing such services in 2018 opted for double play, with 17.5% choosing triple, 5.1% quadruple and 0.02% quintuple play.
