The all-new Apple TV app is now available for Samsung Smart TVs, marking the first time the video player has been available beyond Apple’s own platforms.
Samsung Smart TVs are also gaining support for Apple’s AirPlay 2 feature for wirelessly sending audio and video to the TV screen without a set-top box attached. The announcement by Samsung comes at the same time as Apple released the latest software update of iOS 12.3 and tvOS 12.3. Earlier this year, Samsung announced it would offer iTunes Movies and TV Shows and Apple AirPlay 2 support.
Both new features are available through a firmware update on newer Samsung Smart TVs including all 2019 smart TVs and select 2018 models. Samsung says the new Apple TV app will be available in over 100 countries while AirPlay 2 support is offered in 176 countries.
The new Apple TV app includes support for viewing, renting, and buying movies and viewing and buying TV shows purchased through the iTunes Store. The Apple TV app on Samsung Smart TVs also supports buying subscriptions to services through the new Apple TV Channels feature, including access to Showtime, HBO, and other streaming services in the US, and a number of other channels in France, Germany, Norway, Sweden and the UK in Europe.
Later this fall, the new Apple TV app will provide access to Apple TV+, the new streaming entertainment service announced earlier this year.