NOW TV is offering a discount of almost 50% on the price of a Season Ticket to Sky Sports F1.
The streaming service is reducing the price of Formula 1 to £195 for 9 months, averaging out at around £5 per week.
Subscribers will be able watch coverage from the Australian Grand Prix on March 15 through to the Abu Dhabi on 1 December.
It’s the latest sign of pressure on the sports market that in July 2017 saw Sky Sports reorganise its sports output into thematical channels.
The deal will run from a revised date of March 5 through to May 31.