• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

Hisense to bring TV games to smart TVs

January 17, 2019 10.45 Europe/London By Robert Briel

24i Media have partnered with Hisense to bring the TV games portal to Hisense’s next generation of smart TV models equipped with a VIDAA system preinstalled as of March 2019.

The TV games portal, powered by 24i Media, is a cross-platform collection of in-house developed games optimized for TV remote controls. The service has over one million games played worldwide daily. With the partnership with Hisense, TV Games will strengthen its footprint in the APAC region and South Africa.

Games on Smart TVs is on the rise and the fragmentation that poses a challenge also presents an opportunity, in the form of more sophisticated ad targeting and video advertising. 24i Media is a partner in big screen video monetization and is working closely with several SSP and DSP partners to define the ad sector.

“TV games and advertisement on smart TVs is a new and exciting road full opportunities as well as unknown grounds. We are thrilled to join forces with Hisense,” said Petr Mazanec, Head of the TV games product at 24i Media.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Connected TV, Newsline Tagged With: 241, Hisense, smart TVs, TV games Edited: 17 January 2019 11:05

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

Latest News

  • Super RTL launches Toggo Multiscreen Service
  • BBC Player to launch in Poland
  • Bezeq bullish ahead of Disney+ launch
  • B1 SmartTV launches pay-TV package on Samsung Smart TVs
  • BT showcases 5G and cloud at broadcast rugby event

Watch Video

In Conversation: Smart Routers mean Smart Homes

In the first edition of In Conversation, Julian Clover discusses how smart routers are evolving to serve the smart home with Stuart Griffin, Founder & Technologist, Consult Red. … [Webinar Replay...]

Q & A

OTT Question Time – now in association with Broadband TV News

Kauser Kanji, MD of VOD Professional, introduces the industry forum OTT Question Time. … [Read More]

Free Ebook

eBook: Overcoming the Top 5 Challenges in Server-side IP Ad insertion

IP video is a game-changer for advertising. However, unlike traditional television, IP video is more dynamic, with new devices, formats, content and services to consider. … [Download the eBook...]

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2022 Broadband TV News LLP · Log in

 

Loading Comments...