A1 Bulgaria will launch its fourth sports channel on January 21.
According to the company, it will be known as Max Sport 4 and offer the most interesting football matches from Spain’s La Liga. In addition, it will show matches from the two most prestigious football competitions in South America, namely Copa Libertadores and Copa Sudamerica.
A1 Bulgaria notes that it this is another step in the expansion of its Max Sport channels. This season they have already begun to broadcast matches from the UEFA Champions League, Italy’s Serie A and Spain’s La Liga.
All told, the A1 sports channels broadcast over 10,000 hours of live content a year, with their output including the most popular sporting events in the world.
