The launch of HBO in Portugal has moved a step closer with the appointment of Patrícia Reis.
The former Disney marketing director joined last month as vice president of marketing at HBO’s recently established office in Lisbon. She worked for Disney in the mouse’s Barcelona office for 16 years.
It’s anticipated HBO Portugal will go live in the first quarter of 2019 as an OTT service.
Also joining HBO Portugal is Inês Martins de Almeida, previously head of content at Altice Portugal, who becomes distribution sales manager and Cláudia Cristóvão, who has previously been at Freemantle, SIC, CMTV and most recently Cinemundo channel. He becomes HBO Portugal’s social media coordinator.
