MIPCOM 2018 – CANNES. M7 Group has concluded a long term agreement with adult channel provider Marc Dorcel for the satellite distribution of Playboy TV Europe.
As part of the agreement, the channel is distributed via the M7 platform at 9 degrees East for the digital delivery of Playboy TV Europe to third party operators within the footprint of the Eurobird 9B satellite.
For this purpose, M7 Platform Services provides a full end-to-end satellite distribution solution, including encryption, encoding and multiplexing as well as first level help desk support for third party operators.
Moreover, from the December 1, 2018 Playboy TV Europe will be included in the M7 Germany offering, targeting B2B customers in the German speaking markets, while M7’s Austrian B2C platform HD Austria will add Playboy TV Europe to its linear OTT offering, available via hybrid set-top boxes and the M7 smart TV app (already available via Samsung and LG smart TV’s). Other M7 markets to follow shortly.
Playboy TV Europe features European localised content, original series and new TV shows focusing on lifestyle and social media. Playboy TV Europe is already partnering with exclusive European directors, photographers and models, and takes great pride to bring a unique European touch to its programs through fresh new faces.
“We are delighted with this technical partnership with M7”, said Gregory Dorcel CEO of Marc Dorcel.
“Playboy TV Europe is a premium quality channel that requires a flawless infrastructure and the highest technical service standards. This collaboration with the M7 Group, allows us to guarantee this values to all our customers.
“We are very happy with this new agreement. Playboy TV Europe is a world-wide renowned brand and we are proud to be selected at its satellite distribution partner for Europe. Furthermore, the channel is an attractive addition to the line-up for our various channel bouquets and we look forward to a fruitful cooperation”, added Bill Wijdeveld, VP Business Development of M7 Group.
