• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

Sky attacks Amazon and Google with ‘free’ TV stick

September 11, 2018 10.42 Europe/London By Jörn Krieger

German pay-TV broadcaster Sky Deutschland has launched its TV stick, instigating a price war with Amazon Fire TV and Google Chromcast.

The stick, which is plugged into the HDMI slot of the TV set and connected to the Wi-Fi home network, brings internet content onto the TV screen, thus also upgrading older models to smart TV sets.

Several apps are already on board, including streaming service Sky Ticket, the catch-up services from German public broadcasters ARD and ZDF and video portals YouTube and Vimeo.

Sky Deutschland offers the TV stick developed in cooperation with the US company Roku for just €29.99 – a clear attack on Amazon and Google whose TV sticks Fire TV and Chromecast cost more than twice as much depending on the features.

Below the line, the stick is actually ‘free’ for uses as it is pre-loaded with monthly tickets from Sky Ticket equalling the purchase price: either three Entertainment monthly tickets with series from Sky, HBO, Showtime, Fox or TNT, two Cinema monthly tickets with more than 1,000 films on demand or a Supersport monthly ticket granting access to live sports such as the Bundesliga, DFB Cup, UEFA Champions League, handball, tennis and golf.

The Sky Ticket TV Stick can be operated on any TV set with an HDMI connection, for example in the hotel room on vacation. The stick can be ordered on Sky Deutschland’s website from today. It will soon also become available from selected retail partners.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Connected TV, Editor's Choice, Newsline, OTT, Platforms, Streaming, Tech, Top Story Tagged With: HDMI, Roku, Sky Deutschland, Sky Ticket, Sky Ticket TV-Stick Edited: 12 September 2018 11:44

Avatar photo

About Jörn Krieger

Jörn reports on the latest developments in Germany, Austria and Switzerland. Since 1992, he has been working as a freelance journalist, specialised in digital media, broadcast technology, convergence and new markets. He also takes up University lectureships, writes articles in specialist publications, and produces radio reports. Jörn is also a moderator of panel discussions at industry events such as ANGA COM, Medientage München and IFA Berlin.

Latest News

  • Giga Europe prepares for the busy hour
  • England Hockey launches dedicated streaming service
  • Simply.TV provides YouSee with an improved UI and UX experience
  • New Total TV advertising measurement to be launched in Finland
  • Virgin remains top of Ofcom complaints league

Free Ebook

Whitepaper: Why Wi-Fi 6 is Key for ISP Success

Wi-Fi 6 and Wi-Fi 6E client devices are entering the home in an unprecedented way, surpassing 50% market share since their introduction in 2019 (compared to four years for Wi-Fi 5). … [Download the eBook...]

Q & A

Q&A with Przemyslaw Frasunek, Redge Technologies

Broadband TV News speaks with Przemyslaw Frasunek, the CEO of Redge Technologies, about the CEE region OTT landscape and the most effective video security solutions.

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2023 Broadband TV News LLP · Log in

 

Loading Comments...