The agreement builds upon the the current KPN Interactieve TV service, an interactive digital video service that Accenture helped KPN launch in 2012. KPN iTV enables customers to manage their viewing experience via a smartphone or tablet, whether streaming live television, playing back previously aired items, accessing on-demand content, recording and playing programs, viewing electronic program guides or searching for compelling content.
Under the new agreement, Accenture Digital Video will implement and run for KPN the latest version of its digital video platform, AVS 6.
“To compete in today’s digitally disrupted environment, communications providers must give their customers first-class products, and that means providing new and highly relevant experiences, content, services and offers when users need them most,” said Sef Tuma, global lead for Accenture Digital Video.
“By making strategic investments in its digital video business, KPN is better equipped to deliver innovation that in turn provides a solid foundation for its core service proposition while enabling expansion into new revenue models.”