The Series A funding is being led by Swedish video experience company Accedo and a number of video industry business angels.
“We were one of Jump’s first business and technology partners, and we have been very impressed with its products and roadmap” says Michael Lantz, CEO, Accedo. “We’re thrilled to be able to help Jump to its future success.”
Jump provides technology based on AI to help video service providers get business insights about their audience and content. It also enables these insights to be automatically transformed into marketing actions, impacting on user conversion, retention and engagement.
“Our goal is to help leading video service providers embrace data as part of their core strategy to compete in the video market moving forward. Vast amounts of data is generated from video services on a daily basis. However, many providers are missing the opportunity to use insights from that data to improve the user experience by delivering augmented data-driven video experiences,” says Jerónimo Macanás, CEO and co-founder of Jump. “We believe we are one of the most disruptive business in our sector, and our good traction to date shows the market need for what we deliver. We have the people, the technology and now more capital to accelerate our growth.”
Jump is already working with customers such as Carlos Slim’s America Movil.