BT says it will adopt an open super aggregator strategy for its TV offer.
The telco has unveiled its vision for a connected network that aims to seamlessly combine broadband, mobile and Wi-Fi through its BT, EE and Plusnet brands.
BT TV has become the first platform in the UK to announce the integration of the Amazon Prime Video app into its set-top boxes. It will join the omnipresent Netflix and from 2019 Sky’s Now TV.
A new BT TV App will allow customers to download and play content on the move for the first time. Significantly, the app will be available through Samsung Smart TVs, Apple TV and Google Chromecast.
In time for the next football season, EE customers will be able to access new BT Sport app features – including the ability to cast direct from their mobile to their TV with inclusive data. Previously BT Sport has only been available to cast for BT customers.
Marc Allera, CEO of BT’s Consumer business said “BT runs the UK’s most advanced mobile and broadband networks, but our customers demand better connections, and the best service no matter where they are. We’re beginning our journey to create one converged, smart network built on our world-leading fixed and mobile networks – going beyond 4G, 5G, Wi-Fi and ultrafast broadband to seamlessly connect our customers wherever they are to the things that matter most to them.”
Ultrafast broadband speeds of up to 314 Mbps will be extended in availability from the present 1 million homes.
EE will offer ultrafast broadband to customers this summer. Consumer will also increase mobile customers’ ‘Time on 4G’ to 99% by 2020, and be first to market with 5G mobile to complement 4G.