The programme is an intensive and interactive week-long course targeted at top executives and is highly-relevant to the cable, telecommunications and media sectors. It will run from 25 June – 29 June 2018 at INSEAD’s European campus in Fontainebleau, France.
The programme’s five-day curriculum has been developed and customised by INSEAD’s faculty especially for CTAM Europe and the industry. Topics include Strategic Management, Customer Centric Value Innovation, Service Management, Digital Transformation, Value Creation in Finance, and Leadership, among others. INSEAD’s research and case studies are specific to the cable industry and enables CTAME to offer participants valuable insights and provide companies in the media industry with a strategic executive programme.
This programme has been running since June 2014. Executives from leading media organisations, such as: Liberty Global, AMC Networks, Viacom, Com Hem, Unitymedia, Nagra, Teleste, Cisco, Tv2, RSG Media, Melita, Fox, HBO, Channel 5, Com Hem, Telenet, Virgin Media and Sand Cherry Associates, have all participated in the past.
“The Executive Management Programme is a superb opportunity for anyone interested in investing and developing talent within their organisation. This will be the 6th time we’ve held our programme, which is offered to Senior Executives from cable, content, telecommunications and media sectors, along with technology suppliers. The programme helps attendees enhance their leadership skills and become better leaders. There are superb opportunities to engage and network with industry colleagues within one of the world’s leading and largest graduate business schools; INSEAD,” said Marco Frazier, SVP, International Distribution for Digital and New Platforms, AMC Networks International.
Annet Aris, Adjunct Professor of Strategy at INSEAD, added: “We are delighted to continue to work together with CTAM Europe and engage with the top talent in the Cable industry. The cable industry is going through a major transition and will become one of the key enablers in the digital world. The programme is specifically designed to help them understand industry challenges and opportunities from strategic, customer and organisational perspectives, and will combine the latest academic insights with senior industry expertise.”
CTAM Europe has successfully modelled the course after the long established Cable Executive Management at Harvard Business School programme, run by CTAM North America.
(On the picture the class of the 4th Executive Education programme)