InQuisiTiVe Media has signed exclusive BBC Worldwide, Channel 4 and Banijay International for shows including Celebrity Mastermind, The Weakest Link and Only Connect.
Branded as IQTV a subscription will cost a monthly £3.49.
Rod Henwood, Co-Founder & Chairman, InQuisiTiVe Media said: “This is a unique proposition in the world of SVOD, addressing an important gap in the market. Intelligent quiz shows represent an attractive, untapped genre for a niche SVOD service. They have significant and very loyal audiences, their brands are enduring, their hosts are highly recognisable with a strong social media following, and they have had a relatively limited airing on multi-channel television.”
It will launch in the UK next July moving to other territories shortly afterwards.
There will also be the opportunity for viewers to play along through a built-in gameplay app – available on iOS, Android, Mac, Windows, and the web.