The Spanish La Liga will be creating its own multi-sport OTT streaming service that will be offered free of charge to viewers.
La Liga president Javier Tebas has announced in an interview with Spanish business newspaper Expansión that the service will launch in August.
The planned OTT channel is part of the ‘LaLiga4Sports’ project, which was launched by the league in March 2016 with the aim of improving visibility and coverage of Spanish sports digitally to help federations grow their fanbases. The project brings together 64 Spanish sports federations.
Users will be able to access La Liga content for free, including past La Liga games, interviews and documentaries as well as Spain’s second tier (Liga 1|2|3).
However, Tebas did not rule out Spain’s La Liga 1 being included on the platform in the mid to long term.
“Up to now and for some time, that distribution is and will be of telecom operators or themed OTT,” he said, “But we cannot discard including it the future although that will be determined by the market. That could be considered from 2025 or 2030.”