Action sports, lifestyle and entertainment channel Insight TV will join the digital line-up of regional German cable operator wilhelm.tel.
wilhelm.tel’s customer base across Northern Germany will be able to access Insight TV within the operator’s basic free-to-air TV package as it continues its analogue switch-off due to be completed on March 25, 2018.
“Analogue TV channels make up a very small percentage of our offering and we feel that it’s important to provide digital content that our customers can watch without a subscription fee,” said Wolfgang Kleinekathöfer, wilhelm.tel’s Head of Content Management. “With Insight TV, we get unique, action packed programmes that will resonate with our viewers at the highest quality.”
Graeme Stanley, Commercial Director of Insight TV, added: “We’re delighted to announce this latest distribution deal in Germany and to continue our growth in Europe. Our exciting content appeals to all demographics and we’re very happy that wilhelm.tel can provide its customers with access to our channel.”
The deal was handled by Mediapool Content Services, a service provider for the licensing and marketing of foreign-language TV channels in German-speaking Europe.