HBO Go is now available as a direct-to-consumer service in seven more Central and East European countries.
Following its launch in Hungary, Romania, the Czech Republic and Slovakia earlier this month, it can as of November 29 also be received in Bulgaria, Slovenia, Croatia, Serbia, Montenegro, Macedonia and Bosnia & Herzegovina.
Commenting on the development, Hervé Payan, CEO of HBO Europe, said: “with the further expansion of HBO Go into seven additional territories we are making it even easier for consumers to become HBO subscribers. New subscribers can look forward to our unique offering of internationally-acclaimed programming and locally-produced drama and documentaries, with our continued investment in local programming, including most recently in Croatia and Serbia, enabling us to meet the needs of audiences across our region”.
The new OTT service will be available on computers, smartphones, tablets, Apple TV, Google Chromecast, Samsung Smart TVs and on PlayStation. Each HBO Go subscriber may add up to five devices and use two concurrent streams at the same time.
The direct to consumer offering is in addition to the already established HBO channels and services in Central European territories. HBO Go will continue to be available through local distribution partners with TV and internet packages.