Canal Digital Sweden has reached agreement with MTG for the carriage of Viasat’s sports channels.
Canal Digital’s customers will have access to Viasat Sport with Viasat Sport Premium, Viasat Sport, Viasat Football, Viasat Hockey and Viasat Motor during the first quarter of 2018. At the same time, Canal Digital will also launch the TV3 Sport in the basic range and also offer access to Viasat Golf and esportsTV.
Coverage includes as the Premier League, the Champions League, NHL and Formula 1.
“I am delighted for our customers who will now have access to an even bigger sports offer. The last puzzle piece is now in place and, together with the already strong sports content we have from, among others, C More and Eurosport, we can offer all the major sporting rights in one place, “says Ragnar Kårhus, CEO of Canal Digital.
For many years basic channels including TV3 and Kanal 5 were only available through either Viasat or Canal Digital. That impasse was breached in 2008, but now with pressure on subscriber numbers on both the traditional platforms, premium is now also for sharing.