Telekom Austria has rebranded its international operation A1 Telekom Austria Group.
In a statement, it says that this represents the logical step to lead by example in the aftermath of its announcement on September 20 to roll out A1 across all of its operations in a gradual manner depending on local circumstances. It adds that the legal entity Telekom Austria AG is not touched by the rebranding into A1 Telekom Austria Group and remains unchanged.
Commenting on the development, Alejandro Plater, CEO and COO of A1 Telekom Austria Group, said: “We speed up at implementing a powerful unified market presence for all of our operations and improving our international visibility. This is supposed to support the efficiency and growth targets of A1 Telekom Austria Group and its subsidiary companies by acting even stronger as ‘One Company’”.
