The app, which was first launched by Vodafone Spain last year, is designed to help help viewers learn the French language.
Viewers will be able to watch catch-up programmes with a transcript of the programme in French running across the bottom of the screen and a list of vocabulary words. They will also have the opportunity to play five different games based on these programs. The service, updated on a weekly basis, is available in Dutch, French, English, German, and Spanish, easily accessible through the Ziggo TV App store, which is available for every Ziggo customer with a Horizon set-top box, and works on the Metrological App Platform.
The five games allow viewers to extend their linguistic knowledge while testing their understanding of the program previously watched. They can select a level of difficulty and follow their progress through recorded results. The various exercises focus on the different aspects of learning a language, such as listening, reading, understanding and so forth.
“Most on-demand content is merely time-shifted content. With this proposition of edutainment – unique in the world – we are delivering real added value to the viewers,” said Diane Couderc, TV5Monde’s regional director for Europe.
“We are delighted to team up with VodafoneZiggo on this. Further roll outs for “7 jours” are planned across Europe in the forthcoming months.”
(The video below is available in Dutch only)