Travelxp 4K, the world’s first 4K HDR channel, will launch on October 1 at Eutelsat’s Hotbird neighbourhood.
It will be available in English, Spanish Polish, Serbian, Croatian and Dutch in the coming months, with localisation in other languages to be announced shortly.
The channel will initially feature 100 hours of travel programmes filmed across the world with multicultural hosts. The 4K version of the Travelxp brand follows the success of Travelxp HD, which offers 100% original premium travel and lifestyle programming distributed to over 50 million homes globally.
Travelxp 4K is encoded in HEVC and High Dynamic Range (HDR) with the Hybrid Log Gamma (HLG) standard, which was developed by the BBC and NHK. The HLG standard enables Standard Dynamic Range (SDR) TV sets to display an Ultra HD image (in SDR mode).
Travelxp 4K CEO, Prashant Chothani, commented: “We started the test feed on Eutelsat’s Hotbird neighbourhood at the beginning of the year and kept it Free-to-Air to enable operators and hardware vendors to access an HLG HDR content feed. As the world’s first 4K HDR channel, we are extremely grateful to all partners, vendors and stakeholders who have made this happen. Quality is at the forefront of Travelxp 4K and viewers are going to love the quality of content that we have produced.”