Irdeto has signed a new three-year agreement with beIN MENA.
Under it, beIN will use Irdeto’s conditional access Solution and security services to deliver sports and entertainment content in the region.
Commenting on the development, Yousef Al-Obaidly, deputy CEO, beIN Media Group, said: “As a growing brand providing premium content across the MENA region, it’s important that we work to secure the investment that we put into showing high-value live sports and entertainment content. In doing so, we can continue to focus on providing the best experience and the latest technology for our customers”.
Doug Lowther, CEO, Irdeto, added: “Live sports and entertainment are prime targets for online pirates, and beIN is committed to fighting piracy and protecting its business.
“We applaud beIN’s proactive approach to anti-piracy and protecting high value content – particularly important for live sports with its high costs and extremely limited monetisation window.”
beIN operates in 24 markets in the MENA region, offering viewers over 90 TV channels.