Catalin Itu has been appointed MD of UPC DTH, effective October 1.
He will replace Michael Lee, who has been in the post since 2013 and will leave the company.
Itu has extensive operations, sales, marketing, brand development, distribution and management experience, gained both at Liberty Global and while holding positions in Orange Romania, Bosch Communications Romania and Astral Telecom. He is currently VP of sales and operations at UPC DTH.
Commenting on the appointment, Severina Pascu, CEO of UPC Central & Eastern Europe, said: “I am very happy we are able to appoint Catalin to this role. He has extensive experience in the DTH business and am looking forward to have him lead the next phase of growth of our DTH business across the CEE region. I would like to thank Michael for his long-term leadership and contribution to the group and to wish him all the best for the future.”
Lee and Itu will work together from now until October 1 to ensure a smooth transition.