The founders of media logistics company Nativ are to launch a new venture that uses artificial intelligence to identify, process and manage stream-based content.
OnFrame will make its debut at IBC 2017 with a demonstration of a beta version of the platform. The company has been established by Jon Folland, Gordon Ashworth and Nick Ryan, the founders of media logistics company Nativ, acquired by Ooyala in 2015.
“We want to provide an API-driven developer platform to capture, process and augment masses of video and audio streams cheaply and scalably, using state of the art machine learning. The aim is to generate real-time actionable data and augmented video, tailored by the customer, for their own needs,” explained Folland. “OnFrame is a unified, open platform that processes both stream and file-based content and un-bundles the features you typically find in expensive, black box systems.”
OnFrame plans to acquire additional market research to fine tune the solution. It is also planning to secure companies to sign-up to a beta test of the service prior to its launch in late 2017.