Canal+ has teamed with sports daily L’Equipe as it enhances its content offer.
Canal’s sports offer already includes Canal+ Sport, beIN Sport and Eurosport. A new digital edition of L’Equipe will now be available from 12.30am daily. It will feature all the content from the printed edition.
“We are particularly pleased with this obvious partnership. The two biggest sports media brands, Canal+ and L’Equipe, are associated for the first time to satisfy all sports enthusiasts. This unprecedented 360 degree offer will bring together the biggest live competitions of our channels and the 24/7 sports newspaper L’Equipe, said Christophe Pinard Legry, marketing and sales director, Canal+ Group.
“We are delighted to launch this ambitious partnership with Canal+, adds . It is part of our business strategy to make our subscriber offer easily accessible on all media, “explains Nicolas Daude-Lagrave, sales and marketing director, L’Equipe.
The offer comes ahead of a big weekend of sport for the French channel that includes Ligue 1, Top 14, Formula 1, and Boxing.