Portuguese telecommunications provider NOWO has launched a unified headend using video processing solutions from AWS Elemental, the video processing company has confirmed.
The headend powers both digital cable and over-the-top video services.
The former Cabovisao launched its subscription-based OTT video service to customers in the Portuguese market this year with AWS Elemental Live, AWS Elemental Server and AWS Elemental Conductor software performing live and file-based video transcoding.
“NOWO has quickly established a strong position in the Portuguese OTT market by delivering a rich and diverse array of content and an outstanding media experience for subscribers,” said John Nemeth, Vice President, EMEA, AWS Elemental. “We’re pleased to see AWS Elemental processing solutions playing such a critical part in enabling NOWO’s success in multiscreen video now and in the future.”
The service features a package of 70 channels accessible through set-top boxes, on the web and via iOS and Android devices, with plans to add 30 channels later in the year. Included are, including live streaming, video-on-demand (VOD), catch-up and start-over TV. A Cloud PVR service is part of future plans.
Ana Maria Teixeira, chief technology officer at NOWO, said, “When we defined our OTT strategy, we insisted on a state-of-the-art viewing experience, backed by a resilient video workflow that assures outstanding quality of service without overburdening our staff. With AWS Elemental video processing software, our workflow is highly efficient to operate, while giving us the flexibility to continuously enhance our services and stay ahead of evolving standards, consumer preferences and device technologies.”
NOWO selected Androme high-end TV software developer and systems integrator VP Media Solutions to provision the infrastructure.