The international version of Spain’s Antena 3 has been launched on DirecTV in the US.
With the addition of Antena 3, DirecTV offers the entire portfolio of Atresmedia Internacional, which also includes Atreseries, the only 100% Spanish language series channel, and ¡Hola!, the most respected and exclusive source of news about celebrities, royalty and fashion.
Subscribers to the US platform, which is operated by AT&T, can watch Antena 3 on channel 458 and in the Optimo Más, Más Ultra and Lo Maximo packages, as well as the En Espanõl and Americas add-on packages.
Commenting on the development, Mar Martínez-Raposo, director of Atresmedia Internacional, said: “This new agreement with DirecTV is a great development for Atresmedia Internacional in the very important US market.
“We are also pleased that DirecTV is the first large operator to offer our three channels.”
Emma Brackett, VP of content at AT&T, added: “We are pleased to offer the full complement of Antena 3 Internacional programming to DirecTV Más customers.
“We believe Antena 3 will be a popular addition to our line up and provide more of the entertainment and news programming our viewers are looking for.”