MAXtv currently offers viewers over 100 thematic channels, including France 24, Rotana, Al Resalah and Fenerbahçe TV, Power Turk, Travel TV and Cartoon TV.
Commenting on the development, Dzevad Mehovic, CEO of MAXtv, said: “MAXtv is constantly looking to distribute new types of domestic channels in order to provide the best possible television experience to subscribers. In today’s multi-ethnic society, offering targeted content to a diverse group of end-users is a key priority.
“Together with Mobibase, we’ve made a significant step forward in achieving this goal. By greatly extending our channel line-up, we’ve gained competitive advantage in the region.”
Vincent Roger, CEO of Mobibase, added: “Our collaboration with MAXtv to offer multicultural content to diaspora communities in Bosnia and Herzegovina was a complete success, reinforcing our position as a leading provider of ethnic TV content in Central and Eastern Europe.
“Going forward, we will continue to enrich our TV and VOD catalog with fresh, targeted, and ethnic content to entertain diverse audiences all around the world.”
Mobibase publishes and distributes more than 200-plus ethnic and thematic TV channels and VOD content to mobile publishers, operators, and IPTV/OTT services. Its offer reaches more than 135 recognised worldwide clients in Europe, the Americas, Middle East, and Africa.