NOW TV is to launch its streaming service in the Republic of Ireland.
The contract-free service was first launched by Sky in the UK in 2012. Editions have subsequently been introduced in Germany and Italy.
The new version is largely identical to the UK service with a range of passes enabling the subscriber to access premium content from the Sky library.
Entertainment (€15 per month), Sky Cinema (€15 per month) and Sky Sports (from €10 a day to €50 a month) passes give access to a wide variety of entertainment including hit TV series Game of Thrones, Billions, Big Little Lies and Ex on the Beach; movies Star Trek Beyond, X-Men Apocalypse and The Legend of Tarzan and sports including GAA All-Ireland Senior Championship, Barclays Premier League, Formula 1 and all four golf majors.
Ann-Marie MacKay, Sales and Marketing Director, Sky and NOW TV, Ireland, commented: “NOW TV has arrived for customers looking for a no strings relationship with their TV. Designed for those who want to stream brilliant content without committing to a contract – whether that’s diving into the drama of Game of Thrones, laughing along with the latest must-see movie or feeling the pressure during a Lions test match. Customers simply sign up, choose a pass and start streaming on whatever device they want.”
NOW TV is also available to watch on a TV via a NOW TV Box that also includes catch-up from All 4 and TV3’s 3player. There are also apps for PC/Mac, iOS and Android phones/tablets.