Turner has appointed TiVo as its EMEA metadata distribution partner.
As part of the multi-year agreement Turner will run services from TiVo’s new Studio, Broadcast and Network Metadata Packages to manage the company’s electronic programme guide (EPG) metadata distribution and service, which covers 44 EMEA channels.
Data will be received by 200 Turner customers that use its channel schedules and programming information.
“Today’s consumers demand a fully connected entertainment experience to be able to discover and access content they want quickly and easily,” said James Crossland, regional vice president technology and operations EMEA and APAC, Turner. “When we were selecting a partner to enable our metadata distribution, TiVo’s global reach and long-standing experience working with the industry ecosystem made them the natural choice to power our services across Europe. We want to give our viewers a superior EPG experience when browsing our channels – we see it as an integral part of our programme offering to them.”
Turner runs popular channels including CNN, Cartoon Network, Cartoonito and TNT.
“TiVo is providing metadata distribution services that distribute multiple formats where needed,” said Roz Ho, senior vice president and general manager, metadata, TiVo. “Joining forces with Turner is a testament to TiVo’s technological capabilities in delivering solutions to help make TV and video viewing more enjoyable for their customers.”
TiVo is showcasing its Studio, Broadcaster and Network Metadata Packages along with the company’s entertainment technology and audience insights solutions at NAB, Las Vegas. (April 24-27).