Football is at the centre of Now TV’s new mobile package in the Italian market.
Now TV Mobile is introducing a dedicated app for mobile and tablet devices that includes coverage of Serie A, Premier League and the UEFA Europa League.
An app for use with Google Chromecast is also slated to launch in the next few weeks.
Sky Italia has divided its Now TV Sports tickets into two. For €19.99 the monthly football ticket covers, Serie A, Serie B and the Europa League. A second ticket – priced between €9.99 for a day and €29.99 for the month – also includes the Premier League, Formula 1, MotoGP, Basketball, but also Tennis, Rugby.
Both options are in addition to the monthly €6.99 basic fee.
