Eleven Sports has entered into a strategic partnership with Samsung in Poland that will see the network’s OTT application feature on all Samsung Smart TVs with a Tizen operating system.
The agreement will give existing and new Samsung Smart TV owners a front row seat to premium sports entertainment such as the Spanish LaLiga. Other premium sports available through the app include Formula 1, Italian Serie A TIM, French Ligue 1, the Emirates FA Cup and Conmebol 2018 FIFA World Cup Qualifiers. It will be offered in n full HD with intuitive navigation, and with a 24-hour catch-up function coming soon.
Commenting on the development, Danny Menken, group MD, Eleven Sports, said: “Our core strategy is to reach every fan by delivering live and exclusive sports entertainment in non-exclusive ways. This agreement with Samsung highlights our commitment to this approach.
“The partnership with Samsung also offers fans the flexibility and freedom to watch their favourite sports, when they want, where they want. We will continue to embrace innovation and new ideas as we strive to bring the fans closer to the action that ever before.”