The Russian cable operator ER Telecom, which uses the brand name Dom.ru, has added 23 mostly entertainment channels to its offer.
Of these, reports TelecomDaily, over 12 are in HD, bringing the total number to 84.
Although this is more than that carried by any other national pay-TV operator in Russia, their overall numbers have increased significantly in the last two to three years.
With the fall in the value of the ruble, interest has shifted to more qualitative and unique content.
Tricolor TV, the country’s leading provider of pay-TV services, now has 8.5 million subscribers, or seven out of 10, watching HD channels. Of the 48 HD channels currently in its line-up, 40 are included in its “Single” package, which costs R1,200 (€19.3) a month.
All told, Tricolor TV account for around half of Russia’s HDTV market.
Meanwhile, Akado Telekom includes 62 HD channels in its offer, Beeline TV around 66, Rostelecom around 60 and Orion Express over 20.
