Terrestrial TV is still a major draw for viewers in the Czech Republic, being received in around 60% of households compared to the European average of 46%.
According to a survey undertaken by Digimonitor for the national transmission company Ceske Radiokomunikace (CRa), they can received over 25 TV channels free of charge and such additional services as HbbTV.
The survey found that Czech viewers increasingly favour large screens and over half of households are now willing to invest in TVs costing over CZK10,000 (€370).
In 2014 that figure was only 44%, while the main TV in homes is now generally no more than five years old.
Half of respondents said that they had two TVs at home, with almost a third (31%), up from 22% in 2013, adding that their main TV had dimensions of 101-128cm.
Second sets were usually 50cm in size and LCDs accounted for 64% of main TV sets.
Interestingly, the research also showed that 12% of households still owned a CRT screen.