Russia’s Gazprom-Media has appointed Katerina Veselkova the general director of its sales house.
In her new role she will be responsible for strategic planning and ad sales opportunities, as well as sponsorship, for the group’s TV channels NTV, Match TV, TNR, TV-3, Friday!, TNT4 and 2×2, as well as those from its sub-holding Match.
She will also supervise interaction with the National Advertising Alliance (NRA) in the sale of direct TV advertising.
Veselkova was previously the deputy general director of Gazprom-Media’s sales house and from 2009 to 2014 the commercial director of the TNT channel.
