The second release after the iOS app re-launch in November 2016, it gives unlimited access to its content free of charge until February 4.
Commenting on the development, Arkadiy Kanyuka CEO for Divan.TV, said: “The 4th generation of Apple TV set-top boxes has beaten the company`s sales records since its launch in 2007. I do believe that such a growth of its popularity will unlock new markets for Divan TV and ensure the wider coverage of Russian and Ukrainian-speaking audience globally. The importance of such an event is undisputed. That’s why we offer to all new subscribers not only the greater user experience, but also a free-of-charge one-month access to the app’s content.”
Divan TV was launched in 2010 and currently has over 1.5 million registered users for its freemium and premium subscriptions. I
t targets a potential audience of 300 million viewers in CIS and Eastern Europe.