The Czech Republic’s leading broadcaster TV Nova will rebrand three of its thematic channels on February 4.
On that date, which will mark the CME-owned station’s 23rd anniversary, the channel Smichov, which offers viewers premier local content, including popular international entertainment forms and comedy shows, will be renamed Nova 2.
Meanwhile, Fanda, which is focused on popular action and crime sereis, as well as sports broadcasts, will become Nova Action, and Telka Nova Gold. Nova Cinema, another TV Nova thematic channel, will remain unchanged.
From February 4, TV Nova’s channel portfolio will consist of Nova, Nova 2, Nova Cinema, Nova Action, Nova Gold, Nova Sport 1 and Nova Sport 2.
The rebrand will follow on from the launch of a new channel by Barrandov TV named Barrandov Family at the beginning of this year and Prima Plus, a new channel from the national broadcaster Prima, on January 23.
Prima Plus will be aimed at viewers in neighbouring Slovakia.