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Amazon Prime challenges Netflix by going global in December

November 17, 2016 13.04 Europe/London By Robert Briel

amazon_the_grand_tourAmazon Prime is launching The Grand Tour, Amazon’s original motoring show starring Top Gear presenters Jeremy Clarkson, Richard Hammond, and James May, debuts on November 18 with a special subscription offer in the UK, US, Germany, Austria, and Japan this Friday, and will premiere in 200 other countries and territories in December.

Jeremy Clarkson said in a tweet that the show will be available to watch in 200 countries from December. This means a global loaunch for the Amazon Prime Video service. No further details about an exact launch date, or available programming, have been announced, but the move can be seen as a challenge to Netflix, which went global earlier this year.

Amazon is offering a limited time promotion—new members can sign up for Amazon Prime for just $79, down from $99, on the first year’s annual membership fee. In the UK the promotion is £59 instead of the usual £79. The promotion runs just for 24 hours.

The Grand Tour, which has been shot in 4K Ultra High Definition, will launch Friday, November 18 exclusively for Prime members, with new episodes releasing weekly for 12 weeks. Prime members can watch The Grand Tour via the Amazon Video app for TVs, connected devices including Amazon Fire TV, mobile devices and online at Amazon.com/thegrandtour.

“Amazon is committed to bringing Prime members programming that is unique and exciting,” said Conrad Riggs, head of unscripted, Amazon Originals.

“We are thrilled to bring back together the world’s beloved hosting team of Clarkson, Hammond and May for extraordinary adventures that can only be seen on Amazon Prime Video.”

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Filed Under: Editor's Choice, Newsline, On Demand/VOD, OTT, Top Story, TV Tagged With: Amazon Prime, Netflix Edited: 21 November 2016 09:15

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About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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