Magyar Telekom will reach 2.7 million households with its high bandwidth service by the end of this year, according to its CFO János Szabó.
Quoted by MTI and BBJ, he added that the telco would also be prepared for the entry of Digi into the mobile market next March, covering 99% of the country with its 4G service by the end of 2017.
Magyar Telekom aims to reach 110,000 mostly rural households in 46 parts of Hungary with a broadband service of at least 30Mbps within the next two years.
Furthermore, it released its latest set of results earlier this week. Of particular note was the strong growth in the take-up of its IPTV offer.
The company’s TV revenues increased by 3.4% year-on-year to HUF11 billion (€35.9 million) in the third quarter, driven largely to the growing IPTV subscriber base and ARPUs in its home market.
Indeed, IPTV subscribers generated 62% of the group’s TV revenues in Q3.
The telco ended Q3 in its home market with a total of 978,692 TV customers, or 2.9% more than a year earlier. Blended TV ARPU in Q3 was HUF3,302, up 1.3% on a year earlier.
All told, it gained over 65,000 IPTV susbcribers in the year to September 30, driven by new customers additions and migration from cable.
Meanwhile, its DTH subscriber base registered a slight decline.