MP & Silva has appointed Jochen Lösch as CEO of the company. He replaces Marco Auletta who left the role last month.
At MP & Silva, Jochen will be responsible for setting the company’s vision, values, and business strategy, as well as leading global client relationships. He will also be responsible for driving growth across MP & Silva’s business functions, including its media property rights portfolio, and digital, technology and sponsorship services.
Jochen has almost 20 years’ experience in leading executive positions in the international sports industry. Jochen spent four years as managing director for Sportfive Americas, before becoming Sportfive’s VP TV Rights in 2005. Most recently he was President of International Business at Traffic Sports Marketing.
“This is a tremendous appointment for MP & Silva. Jochen Lösch is a man who instinctively understands how to help drive growth and manage successful businesses,” said Larry Feng, Chairman of MP & Silv.
“His experience of building strong international profiles for sports properties will be a huge asset to the company, our partners and our customers. This appointment is a fantastic reflection of MP & Silva’s current success, as well as the company’s future growth potential.”
“I am delighted to join MP & Silva as CEO. After having spoken to the Board about their ambitions, it is clear that this is an exciting time to be joining MP & Silva, a time of rapid growth and increasing international success,” added Jochen Lösch.
“The company has an incomparable sales network of global sports media rights, and an invaluable reputation within the industry. I look forward to working with the excellent team already in place, and helping to build upon these successful foundations.”