The Central and East European VOD service Banaxi is to become available globally “within a few weeks”.
Along with Mediashare, a major shareholder in the company, it has already entered into a worlwide agreement with its first partner, the US content distributor Echelon Studios Inc.
The latter has a catalogue of thousands of film titles of all genres, as well as music videos.
Commenting on the development, Radek Prikryl, Banaxi’s CEO, said: “We are glad we (have entered into) an agreement with Echelon Studios. That will mean an integral part for our global services, which will be introduced soon. One of our significant partners will offer its video content with global rights on our global Banaxi VOD.”
Banaxi was founded in 2012 and has a strategic agreement in place with Germany’s NetRange.
It currently provides VOD services in the Czech Republic, Slovakia, Poland, Hungary and Serbia.
