A+E Networks UK’s second new launch in as many days goes live today (Tuesday). Blaze is available on Sky and Freeview.
Blaze is a new entertainment brand from A+E Networks and the first global FTA brand, with its initial launch being in the UK.
Monday saw the launch of Viceland in which A+E holds a significant stake.
Blaze is being targeted at 25 to 54-year-olds, skewing slightly towards the male demographic.
It’s simultaneously launching as a TV Everywhere service, offering live streaming and catch-up viewing on mobile and tablet for both iOS and Android.