Viceland, which describes itself as a lifestyle and culture channel, has made its UK debut today (Monday, September 19).
The Canadian-American venture came out of Vice Media and before it Vice magazine. However, the TV channel is also backed by A+E. In the UK it will be distributed over Sky and Now TV.
Vice produces all of its content in house, where it is overseen by the Oscar-winning director and producer Spike Jonze.
Alex Miller, creative director, Viceland said: “This is a new TV channel with a personality and a point of view. We want this channel to feel like it came from real people who really care, and we want it to feel special to viewers who watch it. We can’t wait for people to tune in.”
The channel celebrates its first day of broadcast with The Viceland UK Census, a new 90-minute one-off documentary which unveils the true attitudes and beliefs of young people in the UK. Working alongside Vice’s online editorial and social platforms, the multi-platform project is designed to explore and document what Vices is like for young people in Britain in 2016.
Other launch night highlights include Weediquette, a factual series which chronicles the science, culture and economics of the emerging marijuana economy; culinary travel and cultural exploration series Huang’s World starring chef, food personality, restaurateur, writer, and lawyer, Eddie Huang; and the UK television premiere of Vice News’ critically-acclaimed documentary The Islamic State – a world exclusive report by filmmaker Medyan Dairies, who spent three weeks embedded with the terror group in Iraq and Syria.
