Russia’s seven leading TV stations spent a total of R40.3 billion (€553.4 million) on local premiere content in 2015, or 9% less than a year earlier.
Data produced by KVG Research and supplied to Broadband TV News shows that entertainment programmes (30%) were the most popular type of such content, followed by talk shows (28%), TV series (21%), documentaries (9%) and educations programmes (7%).
The seven TV stations – Channel One, Russia 1, NTV, TNT, CTC, St Petersburg TV and Ren TV – broadcast a total of 9,400 hours of Russian premium content in 2015 (-12%), However, this number did not include information programmes, news, morning infotainment, sporting events, concerts and lotteries.
TV series (48.2% of the total) were the most costly, followed by entertainment programmes (21.4%), talk shows (14.7%) and TV films (7.8%), while the least money was spent on content for children (0.2%).